Online MBA Dual Specialization in Marketing and Sales Management
Link copied to ClipboardMarketing and Sales empowers individuals to advance their careers in the constantly evolving fields of Sales and Marketing.
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Offered By -1 Universities
Course Duration - 2 years
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Online MBA Dual Specialization in Marketing and Sales Management
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Online MBA Dual Specialization in Marketing and Sales Management : Overview
The Master of Business Administration is an advanced postgraduate programme spanning two years, organized into four semesters, each lasting six months. Many renowned universities across the nation offer an MBA programme with a dual specialisation, seamlessly blending marketing and sales.
The online MBA programme with dual specialisation in Marketing and Sales empowers individuals to advance their careers in the constantly evolving fields of Sales and Marketing. This online MBA programme, with dual specialization, holds approval from AICTE and UGC, assuring its authenticity. Such endorsements from various regulatory bodies render the programme highly sought after by students worldwide.
The Master of Business and Administration programme in Marketing and Sales caters to the needs of working professionals and candidates unable to attend traditional on-campus classes, enabling them to excel in the ever-changing realms of Sales and Marketing. The Online MBA course with dual specialisation covers fundamental subjects like Sales Management, Brand Management, Consumer Behaviour, Managerial Accounting, Ethics and Social Responsibility, and several others.
Quick Facts about Online MBA Dual in Marketing and Sales
- A two-year postgraduate programme is offering two specialisations simultaneously.
- This course holds recognition from several regulatory bodies, including AICTE and UGC.
- Students can complete their educational journey within a maximum period of four years.
- The tuition fee for the course scales between INR 2,00,000 and INR 4,10,000.
- An easy EMI option is also available.
- A number of several universities allow students to attain their educational journey at their own pace.
- The course maintains the environment of a regular MBA course with live interactive sessions.
- Students also get recorded lectures from the faculties to prepare them for upcoming exams
Syllabus for Online MBA Dual in Marketing and Sales
Semester 1 | Semester 2 |
Business Environment | Marketing Management |
Management Concepts | Consumer Behaviour |
Managerial Economics | Sales Management |
Managerial Communication | Digital Marketing |
Financial Management | Customer Relationship Management |
Quantitative Techniques in Management | Brand Management |
Statistical Analysis and Operations Research | Integrated Marketing Communications |
Semester 3 | Semester 4 |
Strategic Management | Management Information System |
Entrepreneurship Development | Product and Brand Management |
International Business | Sales and Distribution Management |
Industrial Marketing | Integrated Marketing Communication |
Retail Management | Logistics and Supply Chain Management |
E-Commerce | Total Quality Management |
Service Marketing and CRM | Management Control Systems |
Eligibility Criteria for Online MBA Dual in Marketing and Sales
- Candidates should acquire their 10+2 from a recognized board of education.
- Candidates should have completed at least a three-year undergraduate degree programme.
- The undergraduate degree programme should hold accreditation from a recognized university/ institution.
- Candidates have secured at least qualifying marks in the entrance examination, such as CAT.
- Individuals seeking admission to this programme should hold a minimum experience of 3-4 years in the relevant field.
Other Types of MBA
Online Global MBA | MBA Distance Education |
Online MBA for Working Professionals | MBA Dual Specialisation online |
Admission Process for Online MBA Dual in Marketing and Sales
- To know more about the course, candidates must visit the official website of the concerned university.
- To initiate the application process candidates are required to register themselves online on the university’s website.
- Applicants are required to make the registration which varies from INR 250 to INR 1000 as per university.
- Scanned documents including prior educational certificates, photographs, signatures, address proof, and Aadhar Card need to be surrendered.
- Candidates are required to make an extra payment if they want hard copies of study material.
- Candidates then ask to make the course fee either semester-wise or year-wise as per the designated curriculum.
- Now, the concerned university will share the designated enrollment number with students through an official email.
Other Specialisations of Online MBA Dual Specialisation
Career Prospects after MBA Dual in Marketing and Sales
- Digital Marketing Manager
- Customer Relationship Manager
- Brand Manager
- Marketing Manager
- Sales Manager
- Advertising Manager
Also Read: What Is MBA Dual Specialization? – Detailed Guide 2024